Director of Product Management - Activation

TownTasks

Location: New York City, New York, USA

Category: Product Management

Salary: 122,250 - 203,750 USD / yearly

Full-time

Job Description

TownTasks is seeking a Director of Product Management - Activation to lead the development, optimization, and monetization of integrations between Epsilon People Cloud (EPC) and 3rd party marketing and advertising platforms.

Responsibilities

Develop a vision and strategic direction for Epsilon People Cloud integrations with strategic partners in the paid media space.
Create and execute a strategy enabling brands to incorporate owned channels via a common audience strategy.
Develop guidelines on the effective use of partner platforms to benefit clients and Epsilon.
Own and drive the product lifecycle from design to launch.
Define product requirements and roadmaps.
Ensure Marketing team alignment with Product strategy.
Research and offer recommendations for continuous improvement.

Qualifications

BA/BS degree, advanced degree and/or MBA desirable.
Minimum of 8 years in a Product role focused on Data Driven Advertising.
Proven experience influencing business or marketing strategy.

Perks & Benefits

Flexible time off, paid holidays.
Paid sick time.
Parental/new child leave, childcare & elder care assistance.
Comprehensive health coverage, 401(k), tuition assistance.

Why Join Us?

Join TownTasks to be part of a global data, technology, and services company that powers the marketing and advertising ecosystem. We offer a culture that values integrity, collaboration, innovation, respect, and empowerment.