GCS Youtube and Awareness Enablement Lead

TownTasks

Location: Los Angeles, CA, USA

Category: Marketing

Salary: 147,000 - 216,000 USD / yearly

Full-time

Job Description

Join our team at TownTasks as a GCS Youtube and Awareness Enablement Lead. You will be responsible for partnering with the Global GCS Display, Video Creative (DVC) team to achieve the go-to-market goals of 'win social/video dollars across the funnel and capture tv dollars shifting to digital.'

Responsibilities

Identify gaps in seller knowledge, explore root cause, and analyze highest impact enablement opportunities aligned to go-to-market commercialization goals. Explore emerging growth opportunities and pilot initiatives with rPSA and sales (ex: target audience strategies).
Design a global, scalable enablement curriculum (ex: trainings, on-demand content, pitch materials, tools, leave-behinds) to empower sellers to competitively sell YouTube?s value aligned to customer marketing goals.
Collaborate with cross-functional stakeholders (including Heads of Global and Regional Product leads, gTech, Marketing) to agree on consistent messaging, prioritize needs, and respond to regional variations.
Develop high quality resources that translate product-heavy terminology into simple, easy-to-understand terms and narratives for GCS sellers and customers.
Ideate and prototype tools integrated into seller workflows (ex: Connect Sales) that improves opportunity identification and solution navigation.

Qualifications

Bachelor's degree or equivalent practical experience
6 years of experience in product strategy, marketing strategy, ad agencies, research agencies, product marketing, product management, management consulting, or similar roles
Experience structuring storylines for presentations, leading project workstreams, influencing senior stakeholders, and managing multiple stakeholders
Familiarity with Google DemandGen and YouTube advertising products
Ability to effectively operate with flexibility in a fast-paced, ambiguous team environment
Excellent written and verbal communication skills with a passion for developing compelling narratives
Excellent leadership skills
Strong business acumen, problem-solving, and a strategic mindset

Perks & Benefits

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

Why Join Us?

Join our team at TownTasks and be part of a transformative evolution in sales culture and abilities across GCS salesforce. Together, we help shape the future of innovation for customers, partners, and sellers...and we have fun doing it.